Simple vs ‘smart’, why advertising is the new heroin

This morning, feeling slightly fluey and wanting to take it easy on myself, I picked up a copy of GQ Magazine, a magazine that promises to help me ‘look sharp and live smart’ that is read by ~1m every month globally. A closer reading of that catchphrase might indicate that vanity is something to be … Continue reading Simple vs ‘smart’, why advertising is the new heroin

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