About Simpletom

“With his passion for ideas, his infectious enthusiasm, and his resolute belief that business can work differently, Tom gives an inspiring insight into what the next generation of business leaders could look like.” – Prime Minister Gordon Brown

Why Simpletom?

In a world that puts a premium on advancement, ambition and entrepreneurship, I’ve joined a growing army of people that questions this relentless progression.

Simpletom is my journey, attempting to find a new wealth and meaning in simplicity.

It’s not as easy as it sounds. I like fast cars, exotic holidays and steak. At least I think I thought I did.

With a post as often as I can manage, my aim is to give my readers humorous, honest and sometimes random coverage of my attempts to simplify.

I promise to try my best. I often fail. I often contradict myself. Sometimes I sound disgustingly earnest. Some days simplicity annoys the hell out of me.

Mostly, it is one of the greatest and most rewarding things I’ve done, so I’m going to keep going, if you don’t mind.

About Me

At 30, after two business degrees and a decade working as an ‘award-winning’ entrepreneur, I found myself questioning the very roots of a momentum that had propelled me from lazy student to business ‘success’. I felt a failure, in spite of my achievements. Despite being recognised as the ‘Young Social Entrepreneur of the Year’ and the pleasure associated with annoying my sisters, who’d renamed me ‘golden balls’ – I wasn’t happy. So I unwound and took to the road.

This blog follows my return journey – coming to remember what is most important in life.

Simpletom elsewhere

3 thoughts on “About Simpletom

  1. I am with you Tom on the simple outlook; nothing is easier to sell, buy, consume or share than a simple, effective and useful idea, concept or product.

    However I am struck not so much by the difficulty of achieving the simple rather by the tendency for complexity. Complexity has become a byword for intelligence, superiority, value, hierarchy. Developed societies seem to have generated a culture of complexity through which to exert status, project power and hide deceits. This is true in civil service and private commerce and in both spheres it acts like a caste system to numb progress.

    If this strikes you too, how about a joyride through complexity?


  2. Hello Tom,
    I have been an advocate of simple living all my life, 51 now and the habit is deeply ingrained, simplicity brings joy and complication is a weight which usually becomes a misery.
    I haven’t read all of your posts but I wonder what you think of the accusation that choosing a simple existence in the manner that you and I have is a privilege of the wealthy?
    I travelled for decades before having children, roaming about apparently aimlessly but with great joy mostly. Now my family have grown I find myself in this interesting position of slipping back into my former life to continue being myself again. Now I see it as a sort of pilgrimage.
    Good luck with it all!

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